Privacy Policy

What We Collect

We only collect data necessary to provide and improve the service.

We collect the following information to operate our service:

• Email address (if you create an account)
• IP address
• Browser and device information
• Cookies and similar technologies
• Click and usage data (link clicks, page views)
• Basic analytics data

This information is essential for providing URL shortening services and maintaining platform security.

Why We Collect It

We collect data for these specific purposes:

• To operate the URL shortening service
• To prevent abuse and spam
• To provide analytics (link clicks, performance metrics)
• To improve the product and user experience
• To ensure platform security and reliability

We use your data only for these legitimate business purposes.

Cookies & Tracking

We use cookies to operate our service effectively. Essential cookies are required for core functionality such as login and session management.

Google AdSense may use cookies for personalized advertising. You can disable cookies in your browser settings, though this may affect some features of our service.

We use server-side tracking for link clicks to ensure accurate analytics without placing unnecessary cookies on end users' browsers.

Third-Party Services

We use the following third-party services:

• Google AdSense for displaying advertisements
• Google Analytics for website analytics
• Our hosting provider for infrastructure

These services have their own privacy policies and may collect data independently.

Link Tracking

For transparency, shortened links may log:

• Click timestamp
• IP address (anonymized when possible)
• Device type and browser
• Referrer URL
• Approximate geographic location (derived from IP address)

This data helps provide analytics and detect abuse. We do not track users across unrelated websites for advertising purposes.

Data Retention

We retain data as long as necessary to operate the service and for legitimate business purposes.

Account data is retained while your account is active. Analytics data may be retained longer to provide historical insights. Users may request deletion of their account data at any time. We delete data when it's no longer needed for these purposes.

Security

We take reasonable measures to protect your data, including encryption, secure servers, and access controls.

However, we cannot guarantee absolute security. No method of transmission over the internet is 100% secure. We recommend using strong passwords and enabling two-factor authentication when available.

Changes to Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons.

We will notify users of significant changes via email or through our service. Please review this policy periodically to stay informed about how we protect your data.

Contact

If you have questions about this Privacy Policy or our data practices, please contact us:

Email: privacy@urlvy.com

We aim to respond within 5-7 business days and are committed to addressing your concerns transparently.